When people use the word ‘journalese’, they always do so pejoratively. They are not thinking of James Cameron, Bernard Levin or Walter Winchell. They mean a style that traffics in clichés. The poet B. I. Isherville has derided that kind of writing:

Where every heresy is rank
And every rank is serried;
Where every crook is hatchet-faced,
And every hatchet buried.

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