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Thursday, 25th September 2008

Voters won't pay attention to Muddled Labour

Matthew d'Ancona 2:31pm

The deepest cruelty of politics is its simplicity: pose with a banana and you are bang in trouble. The obverse truth is that a straightforward and positive image can work wonders: David Cameron’s tree- and huskie-hugging photo-ops in the initial months of his leadership were widely mocked, but they worked wonders in cementing the notion that Dave was both new and green. We do indeed live in the first-impressions world brilliantly described by Malcolm Gladwell in his book, Blink.

It follows from this that complexity kills. When a Government begins to disaggregate, the problem is not only the intrinsic one of division (this lot are more concerned with fighting each other than helping me) but the related danger of competing voices (which of these idiots should I listen to? Probably none of them). Part of the New Labour project was to put behind the party once and for all the days when, in answer to the question “What is your defence policy?”, its spokesman would answer: “Which one would you like?”. This Government is still reasonably good at staying on-message where policy is concerned. But it still does not speak with one voice. Rather, a series of narratives, some extraordinarily petty, jostle and vie for our attention.

The Big Story of Labour’s conference week in Manchester ought to have been, and was for a short while: Gordon deploys wife to save himself, and delivers not-half-bad speech to keep rebels at bay. But the Keystone Cops chaos of Ruth Kelly’s departure confused that simple message and pushed the speech out of the headlines. Even as Labour closed the opinion poll gap a little, the focus was on the preposterous manner of the Transport Secretary’s exit and the Cabinet reshuffle it will trigger. The row over whether Mr Miliband compared himself to Heseltine, whether the BBC was right to report the allegations and whether the PM meant to insinuate that his Foreign Secretary was a novice rumbles on too. The picture is muddled, fractured, disaggregating. Why should the voter pay any attention at all?

The Tories cannot believe their luck. Neither can I.

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Mark

September 25th, 2008 3:07pm Report this comment

Also, our Prime Minister and Chancellor have flown to New York to get in the news as dealing with the crisis. This would back up the message from the Labour conference.
Sadly, those who are really dealing with it - the US government and congress - have stolent the headlines.

And Ruth Kelly's resignation takes some of the newsworthiness out of the reshuffle planned for the end of next week to try to deflect attention away from the Tory conference.

BTW What should the Tories be saying about the credit crunch? They risk alienating Jo Public if they stick up for overpaid, reckless bankers. I think they need to explain in simple terms why it has happened and to include greedy, reckless bankers on the charge sheet. But they need to avoid arguing for over-regulation and ensure that everyone blames Brown too. A tricky task.

Verity

September 25th, 2008 3:10pm Report this comment

Matthew writes: David Cameron’s tree- and huskie-hugging photo-ops in the initial months of his leadership were widely mocked, but they worked wonders in cementing the notion that Dave was both new and green.

We didn't need to have the idea that David was new "cemented". He popped up on the radar. He was new. He didn't need to pose with Huskies on an ice floe to drive home the notion. His ineptitude highlit the fact that he was new.

"Green" as in the sense of a novice, yes. Green as in a one-worlder, non-progress political movement of the West, no. This was not welcome. It was counter-productive and turned many people off this public relations opportunist.

I will not be voting Tory, and I have never voted anything else in my life. But not with One Worlder, Mr Transnational, Anti-Progress Dave at the helm. No thanks. I can't even stand his vapid, empty little face.

What party trick is he going to bring to the conference this year? Give a speech without notes while hanging from a chandelier?

mac

September 25th, 2008 3:20pm Report this comment

Just as the abiding image of Gerald Ford is stumbling down plane step, Bush looking utterly clueless on 9/11 or, nearer home, Gummer with his daughter and the hamburger, Chelsea-shirted Mellor or sleeping Fred Mulley, Miliband is now defined by his banana and gurning-with Gordon-photos. They are guaranteed to appear time and again. No way back.

Polly and Alice's mum

September 25th, 2008 3:26pm Report this comment

The whole thing is a shambles, and makes one ashamed for one's country.
The trouble is that the overwhelming majority of people out there are simply not interested - it seems to me that most of my friends are not feeling the pain ...yet. And those who are, tend to believe Brown's hype that HE is the man to steer us through hard economic times.
I despair!!! Why dont any of them read coffeehouse?

JimBob

September 25th, 2008 3:38pm Report this comment

Everyone will have forgotten the speech and conference in a week or two and that will be the end of the bounce. Fortunately the bickering and bitching will continue until that great day when Broon is booted out.

Austin Barry

September 25th, 2008 3:55pm Report this comment

Quite why a man with simian features could be persuaded to pose with a banana is beyond me. I suspect that the malevolent hand of Brown may be behind the press officer's apparent insouciance.

Oscar

September 25th, 2008 4:29pm Report this comment

I think there's a real danger of underestimating Brown's ability to revive. Like most Coffee Housers I loathe the man and loathed (what I could stand) of his speech. Why anyone supports him is a mystery to me. But he seems to have a Svengali-like hold over parts of the media and as Polly and Alice's mum points out non-politicos tend to defer to the nonsense that he has the experience to lead us out of economic woes, instead of condemning him for leading us into them. The Brownies do work and I predict there is still a way to go before Brown is consigned to an ignominious history.

Bocephus

September 25th, 2008 4:37pm Report this comment

The Tories must make sure this economic shambles is pinned squarely on Brown. The last 11 years were built on unsustainable house price rises and credit. The Banks were irresponsible, but the loan offers were no secret, everyone new what they were up to. Brown could have reigned them in but did nothing. He enjoyed the tax revenues and everyone shopped like Posh & Becks. No more boom and bust!!!

dalesman

September 25th, 2008 4:56pm Report this comment

The only comment is......no comment. You said it all Mathew, voters will not pay attention to muddled labour.

As though things were not bad enough for GB we found out that the government leaders in US will not be meeting with him, so he'll just be meeting a few New York financiers.

So he won't be helping to sort out the worlds financial crisis after all. Just more muddle.

Forlornehope

September 25th, 2008 5:39pm Report this comment

Gordon Brown's evocation of "Typhoon" sums up his conference speech quite nicely. After all, Conrad's last words on Captain MacWhirr were "I think that he got out of it very well for such a stupid man".

Up until the news broke that we would be having a "Ruthless" government it seemed like quite a good fit(sorry I couldn't resist that).

marbury

September 25th, 2008 6:41pm Report this comment

I don't understand why there haven't been more calls for the head of Damian McBride in the press? He is serially incompetent, and a poisonous influence in No.10. Yet Brown clings to him as he once did to Whelan.

mac

September 25th, 2008 7:11pm Report this comment

@Oscar: "Why anyone supports him is a mystery to me". There's the rub. There'll be no Labour wipeout approaching the scale of the Canadian Conservatives train wreck, and the reason is that whatever Brown does great swathes of the Labour faithful will continue to vote socialist (that is for the party that they understand to be, and are told is indeed, 'socialist'). The old saw in my part of the country (the North East) that a red rosette on a whippet would ensure success in the most rabid Labour constituencies is still true (notwithstanding Glasgow East). Remember that despite the chaos and utter embarrassment of the Winter of Discontent Labour lost only 50 seats in the 1979 election.

Liz Brown

September 25th, 2008 7:30pm Report this comment

I never listened to the lying, thieving, control freak, self serving bastards anyway - why should I start now.......

John Page

September 25th, 2008 10:31pm Report this comment

Out here in the real world we're a lot less interested in the Labour conference than you commentators had to pretend to be. You know it is all sound and fury signifying nothing, but I suppose you are paid to go through the motions of pretending it might matter.

Oscar

September 25th, 2008 11:51pm Report this comment

mac - this is all too true. Old Labour tribal loyalty goes much much deeper than anything rational.

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