Here lies the General Well-being agenda
Peter Hoskin 11:57amRemember David Cameron's General Well-being agenda? You may not. It was pretty nebulous stuff, which he deployed during the decontamination overdrive early in his leadership. We haven't heard much about it since - probably as Cameron & Co. realised it could fuel the worst Notting Hill caricatures of them, at a time when the economy was going south and thousands of people are losing their jobs.
Which is why it was striking to see "General Well-being" exumed for this Manchester conference. Yes, the press centre cafe is called the GWB cafe (picture below). Kinda tells you all you need to know about that particular Cameroonian non-starter.

P.S. For any CoffeeHousers who are interested, here's what the whole press centre looks like:




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Bert
October 8th, 2009 12:54pm Report this commentBetter not to write anything at all rather than something as dull as this.
DavidDP
October 8th, 2009 12:55pm Report this commentJudging from the drop in the YouGov tracker today, perhaps more on the GWB agenda was needed.
Austin Barry
October 8th, 2009 1:11pm Report this commentA feeble, timid slogan reeking of inertia and complacency. Hopeless. The Tories are doing themselves no favours at this catatonic conference. Where's the energy, where's the excitement, where's the shock of the new?
Verity
October 8th, 2009 1:49pm Report this commentWot Austin Barry said.
I would say Cameron's talents as an attention-grabbing pr man are ... well, limited.
TGF UKIP
October 8th, 2009 7:28pm Report this commentPass the sick bag, Alice!
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