Oh dear. As many politicians have discovered, trial by Twitter rarely ends well. And neither does poll by Twitter. Where in a normal poll, factors such as sample size and demographic can be controlled, these thing are taken out of control when you ask the Twitterati to decide. Despite this, many campaigners see this set-up as actually beneficial to their aims – starting polls on issues they believe to know their own followers’ opinions on already in order to prove a point.