The left’s criticism of Cameron’s speech is that it contained no new policies and that begs the question: how will Cameron set the people free? Steve Richards has an essential article on the subject in today’s Independent. Here are the key paragraphs:
‘Against quite a few paragraphs in Cameron’s speech I wrote a single word: “How?” I used to do the same with Blair’s early speeches only to discover in 1997 that he had no answers to the question in several key policy areas. Most fundamentally it is still not at all clear how Cameron plans to reduce what he calls Labour’s debt crisis.
He framed the argument as a progressive one: “The progressive thing to do, the responsible thing to do is to get a grip on debt but in a way that brings the country together instead of driving it apart”. Yes, but how? So far George Osborne has announced cuts amounting to £7bn and yesterday there was quite a focus on the areas where Cameron would increase spending.’
It is a powerful argument, and certainly the pledge to increase NHS spending is a hostage to fortune that contradicts Cameron’s overarching position. But, the most effective party conference speeches are broad brush sales pitches, not myopic think tank lectures. The key is to present a vision; it is a rhetorical exercise.
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