The Brown re-launch, or strategic readjustment as I expect the Prime Minister would prefer us to call it, is the subject of Steve Richards’s column today. Richards notes how Brown is trying to counter Cameron’s commitment to a fairer society and a smaller state by talking about the kind of enabling government that is needed to ensure that British people can compete in an age of globalisation. He points out that Brown has combined this clearer message with a more effective style of delivery; putting him in a decent political position for the first time since his honeymoon.
It does seem that Brown feels that he has hit upon the idea that he thinks will carry him through to the next election. It is not big or bold or particularly new but in an era of economic uncertainty it could have resonance.