Today’s Daily Mail boldly trumpets the ‘war on obese Britain,’ splashing on the latest recommendations from food tsar Henry Dimbleby. The Leon co-founder last year released the first major review of England’s entire food system in 75 years with the second part of the report now released one year on.
The Mail estimates his proposals for a £3 per kg sugar tax and a £6 per kg tax on salt will add £3.4 billion a year to families’ shopping bills, with a box of Frosties costing 87p more – not so great for Tony the Tiger – while a jar of Bonne Maman raspberry conserve will go up by 63p. The levies are based on the soft drinks tax drawn up by the former Chancellor George Osborne and are aimed at forcing manufacturers to change their recipes to reduce sugar and salt content.
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