The Spectator

Heir of the dog

On complementary medicine

issue 14 March 2009

If Prince Charles is guilty of anything in selling the ‘Duchy Herbals Detox Tincture’, now the subject of a hysterical scientific controversy, it is the sin of euphemism. The food supplement is marketed as a way to ‘eliminate toxins and aid digestion’. What this means, in the Queen’s English, is that it aspires to be a hangover cure.

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