The Spectator

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issue 17 August 2024

SS-GB

The car company Jaguar said it won’t make any new cars for a year as it re-invents itself as an electric-only car company. For a long time the automatic choice of stockbrokers in the ‘gin and Jag belt’, the company had beginnings that were less luxurious. It was founded in 1922 as the Swallow Sidecar Company to make sidecars for motorbikes.

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