Rory Sutherland Rory Sutherland

How the left wastes its energy

The left fritters itself away on causes with mostly symbolic value

There are only three infallible rules in advertising. Be distinctive. Make a lot of noise. And try to feature a cute animal somewhere. Had Donald Trump followed my advice and bought a springer spaniel he would have won California.

For a man with such tiny hands to be elected to the world’s highest office, I think we can all agree, is a tragic loss to proctology.

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