Alex Massie Alex Massie

Romney’s Plan for Washington

Andy Ferguson’s article on the ghastliness of presidential campaign books isn’t quite vintage Ferguson. for one thing he ignores the awkward fact that by all accounts Barack Obama did actually write his own book, something which is far from the worst reason for supporting him. Still, Ferguson’s account of Mitt Romney’s Turnaround: Crisis, Leadership, and the Olympic Games is another welcome reminder of Mitt’s Gruesomeness:

Turnaround looks like a business book, reads like a business book, and is as boring as a business book, stomped flat by excruciating accounts of sales pitches, budget meetings, brainstorming sessions, PowerPoint presentations, and marketing strategies. The dream that a businessman might someday seize the reins of American government and force it to work according to the most American of pursuits–making money–is apparently eternal. Over the last 20 years the public’s bizarre flirtations with Lee Iacocca, Ross Perot, and Peter Ueberroth have attested to the dream’s appeal. 

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