Hugo Rifkind Hugo Rifkind

The Conservatives’ real problem? It’s that the electorate now sees them as reckless

The Conservatives went into this election bereft of their usual USP. They were not a safe pair of hands

The opposition wants to raze your house to the ground. No, bear with me. Analogy. They say they’ll pull it down, and build a new one with, I don’t know, walls of gold, and hot and cold running unicorns. ‘You can’t trust them,’ says the government, ‘because they want to knock your house down!’ And normally, normally, this would be quite an effective message.

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