There are those to whom the word ‘volare’ means nothing. But for us Eurovision enthusiasts, it’s all starting with the opening ceremony tonight. Two semi-finals this week, then the big one on Saturday. It’s transmitting live in China, New Zealand and Canada this year – making Eurovision the most-watched non-sporting television event on the planet.
The annual, spectacular clash of nations, cultures and politics is also becoming a major betting event. A friend of mine in Sweden (where Eurovision is not seen as a massive gay pride festival) usually makes a killing getting it right. To do so requires pretty good knowledge of music, European politics, trends in trading relationships, and popular (as opposed to governmental) opinion. And, of course, to judge trends better than bookmakers. This is getting harder, as bookies become more sophisticated.
The semi finals won’t matter to Britain. The BBC pays so much money to Eurovision that we’re guaranteed a place in the final.
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