The Good Life – how a 70s sitcom became a Tory lodestar

Hearing David Cameron’s many references to the ‘good life’ may puzzle younger voters who did not grow up with Richard Briers and Penelope Keith’s sitcom of the same name. The Prime Minister has a fond memory of popular culture of the 1970s: he recently announced his decision not to stand for a third term by quoting a Shreddies advert from the late 1970s (about three being two many) and says the only song he knows by heart is Benny Hill’s 1971 hit ‘Ernie (The Fastest Milkman in the West)’. So we ought not to be surprised about is talking about The Good Life, which ran from 1975 to 1978.

When the writers John Esmonde and Bob Larbey came up with the idea for The Good Life, they were looking for a vehicle for Briers, who’d just turned 40. He was well established but not quite famous — the other three actors even less so. Felicity Kendal and Penelope Keith were cast on the strength of their performances in an Ayckbourn play.