Laura Freeman Laura Freeman

The Tiger trap

This high-street store is the perfect brand for the internet-addled Insta-shopper

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There is a Tiger on the loose. It is stalking our high streets. It is prowling our train stations. It has cubs in every shopping mall. It is the Tiger of Tat. And when it roars, it roars: BUY. Tiger, a home accessories chain which opened its first UK shop in 2005, is an emporium of the ephemeral, a grand bazaar of the banal.

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