James Forsyth

The tradecraft of Brown’s Morgan interview is bizarre

The tradecraft of Brown's Morgan interview is bizarre
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If an event is going to have dramatic impact we can’t know it is coming. So the emotional moments in Gordon Brown’s interview with Piers Morgan have lost much of their potency through being pre-briefed to today’s papers. It also strikes me as rather bad tradecraft to have let it be known that Alastair Campbell was prepping Brown for this appearance; a detail that was bound to lead to cynicism about whether or not the public is being spun.

The write-up of the interview in the papers also left me wondering how the electorate will react to Brown saying there was a deal between him and Blair to hand the premiership over to him after Blair had served his stint. Given the current anti-politics mood, I doubt that people will take kindly to two politicians making such a deal behind closed doors and not telling the public about it.


Written byJames Forsyth

James Forsyth is Political Editor of the Spectator. He is also a columnist in The Sun.

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