Alex Massie

Tonight’s Tory PEB

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Well, what do you guys think of it?

Not bad, I think, especially for a broadcast put together at the last minute (the Tories having pulled their planned anti-Brown PEB), But, as ever, there's the problem that if people think Cameron a little too slick, a little too polished, a little too much the salesman then the slicker, more polished the Tory presentation the more it feeds into this (unfair) perception. Not that the alternative - incompetence - is any better of course...

Written byAlex Massie

Alex Massie is Scotland Editor of The Spectator. He also writes a column for The Times and is a regular contributor to the Scottish Daily Mail, The Scotsman and other publications.

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