Why would Conservatives want to pass the ‘Danny Boyle’ test?

So the Conservative party’s immigration minister, Damian Green MP, has introduced the idea of the ‘Danny Boyle test.’  In today’s Telegraph he argues that the Conservative party must resist ‘nostalgists promoting a better yesterday’ and that since the Olympics opening ceremony was a demonstration of ‘modern Britain’ it is therefore a ‘test’ that Conservatives must pass.

And so the Labour MP Paul Flynn who described the opening ceremony of the Olympics as ‘a Trojan horse’  for the Conservative Party has been proved precisely right.  The politics of the opening ceremony have now moved from a matter of largely mob-enforced left-wing taste (criticise this and you’re a Nazi) into a test of political acceptability.  I can understand why Mr Flynn and Mr Boyle might want this to be the case.  But why would a Conservative minister join them?