How John McDonnell wooed Mumsnet
As so often these days, if you want real political insight, go to Mumsnet. In a web chat there today, John McDonnell has offered extensive proof that – whatever you think of his politics and policies – he is an extremely professional and skilful political communicator. Mumsnet, as Gordon Brown, Nick Clegg and countless others will remember, is about the toughest gig out there: you’re faced with a bombardment of questions ranging from traditional political analysis to deeply personal issues and of course humour, much of it biscuit-related. Striking the right tone is very, very hard. These days, Mumsnet is even harder for politicians because an awful lot of users