Dear Mary: How can I stop friends from coming to my book launch?
Q. I have far too many friends to be able to invite them all to my forthcoming book launch. How can I cull the numbers without causing grave offence? — Name withheld, Edinburgh A. Ask the publisher’s PR to send invitations from her own email address. The subject box should read ‘Invitation to a party to launch…’ followed by the title of your book, which, usually, will leave insufficient room for your name. Those who bother to click open the attachment will see that the invitation concerns you, but chances are that busy people will consign the email to spam or simply scroll past it without opening. Thus were the