Psychology

How (and why) we lie to ourselves about opinion polls

A strange ritual takes place on Twitter most evenings at around 10.30 p.m. Hundreds of political anoraks start tweeting the results of the YouGov daily tracker poll due to be published in the following day’s Sun. Some of them are neutrals, but the majority are politically aligned and will only tweet those results that show their party in front. I often wonder what the point of this is, even though I’m guilty of it myself. It’s not as if anyone is going to see the tweet and say, ‘Ooh, I wasn’t going to vote Conservative, but now that YouGov has them two points ahead I’ve changed my mind.’ I can think

Rory Sutherland

A lesson in decision-making from the world’s worst road sign

Driving from Dover on the M20 a year ago I missed the turning for the M25. A month later I did it again. Then again. ‘You bloody idiot — you missed the turning,’ I said to myself each time. Eventually, after I had missed the turning five times in ten journeys, I wondered if it was really all my fault. So I logged on to Google Street View and retraced the stretch of the M20 leading up to the junction. That’s when I found the image below. Perhaps it doesn’t look odd to you. It took me a while to spot why it is a contender for the world’s worst

How to make Ukip supporters love green policies

Few people know this, but hidden within the FedEx logo, between the E and the x, there is a small white arrow, pointing to the right. I feel slightly guilty sharing this with you, since from now until your death you will find it impossible not to notice this device. It is something which once glimpsed cannot be unseen. Perception can be irreversible: when you first see that famous blue/black or white/gold dress it may be fairly arbitrary whether you see it one way or the other, but you cannot unlearn your first impression. The brain resolves the ambiguity by making a snap assumption about the light in which it

Sabina Spielrein: from psychiatric patient to psychoanalyst

Sabina Spielrein was a psychiatrist and psychoanalyst with groundbreaking ideas about the role of the reproductive drive in human psychology and the link between Darwinism and psychoanalytic theory. She was a pioneer of play therapy for children, and the first hospitalised psychiatric patient to progress to practising psycho-analysis. She worked with, among others, Freud, Jung and Piaget; she was regarded as Freud’s standard-bearer. Yet she is remembered, if at all, as Jung’s mistress, a hysteric with a taste for spanking; David Cronenburg’s film A Dangerous Method, with Keira Knightley as Spielrein, has provided the only readily available version of her. John Launer’s aim is ‘to promote her recognition as one

Patriotism isn’t uncivilised – it’s what makes civilisation possible

Is it racist to be patriotic? Is patriotism, by definition, small-minded and exclusive? When you strip away the onion layers of sentiment about history and hymns, Shakespeare and lawn clippings, does it have a hateful heart? I ask because, as I’ve written before, I feel patriotic, and until recently I’ve considered this to be a good thing. I felt particularly patriotic at a service in Ravenstonedale, Cumbria, last week. I slid in late and guilty, amid snippy Sunday stares. After the sermon we trooped outside and in the suddenly sunlit graveyard the vicar whipped a trumpet from his cassock and began to play. A pair of starlings began their electric

Steve Jobs’s button phobia has shaped the modern world

Koumpounophobia is the fear of buttons. Steve Jobs had it — or at least a strong aversion, which explained his affinity for touch-screens and turtlenecks. So do an estimated one of every 75,000 people alive today. Your correspondent was only recently made aware of the phenomenon when a friend, K of Cambridge, requested that I refrain from wearing buttoned shirts in his presence. ‘A minor quirkiness with buttons,’ he confessed over email, while we were planning a rendezvous. ‘They make me very mildly uncomfortable.’ I turned straight to Google: ‘fear of buttons’. There it was: koumpounophobia, from the modern Greek koumpi (‘to button up’), with case studies, digital fora offering

Spectator letters: Mindfulness, addiction, and dinner with Richard Nixon

Mind games Sir: I hope that people are not unduly put off by Melanie McDonagh’s misrepresentation of mindfulness as a cop-out for navel-gazers who lack the moral fibre to engage in ‘proper’ religion (‘The cult of mindfulness’, 1 November). She describes it as a ‘practice of self-obsession’, but it is the opposite: it creates a space in which the self can be seen for what it is as it hops around, generating superfluous judgments. You begin to obsess less about what your ‘self’ compulsively comes up with, and to approach life from a more anchored perspective. May I invite those who think that sounds bogus and flaky to engage in

Rory Sutherland

S&M&B&Q: Why aren’t there sex-and-shopping novels for men?

I never got beyond page 20 in Fifty Shades of Grey. No one got shot in the first chapter, and there were more than four characters, so I rapidly found the plot confusing. In any case, I am averse to physical pain in any form (if I were to engage in BDSM activities, my secret codeword would be ‘ouch’) so it wasn’t really my thing. But the book does leave us with one literary Everest still to be conquered: if someone can write a pornographic novel for women, is there a similar fortune to be made writing a sex-and-shopping book for men? So that’s my plan for retirement. To write

If Brooks Newmark didn’t want these photos leaked, why did he email them?

So it now seems pretty clear to me that we can no longer send women photographs of our genitals without worrying that we might be the subject of some horrible sting operation and consequently suffer public humiliation and possibly lose our jobs. One by one, the harmless little pleasures in life are being withdrawn from us. It is even being said that we would be wise not to photograph our own genitals at all, let alone send the snaps to anyone, because a third party might somehow acquire them and cause us mischief. If this is true, I am not sure how I am going to pass the long winter

Was the phrasing of the Scottish referendum question designed to create division?

It is a trick which often works on children. Do not tell them to eat vegetables; instead ask whether they want broccoli or spinach. Question such as ‘Red or white?’ or ‘Still or sparkling?’ are examples of placebo choice: a psychological hack which works rather like the placebo ‘door close’ buttons in lifts (which are usually not wired up to anything but exist to give impatient people the illusion of control). Such questions give the feeling of choice without offering much at all. The hack needs to be viewed with caution since it can subtly transmute ‘I prefer B to A’ into ‘I want B’. Watch out for canny estate

Why don’t more non-smokers try e-cigarettes?

I was waiting on an office forecourt recently puffing on an e-cigarette when a security guard came out. ‘You can’t smoke here,’ he shouted. ‘I’m not, actually,’ I replied. He went to consult his superior. A few minutes later he reappeared. ‘You can’t use e-cigarettes here either.’ ‘Why not?’ ‘Because you are projecting the image of smoking.’ ‘What, insouciance?’ ‘Go away.’ I did. This phrase ‘projecting the image of smoking’ — along with ‘renormalisation’, ‘gateway effect’ and the usual ‘think of the children’ — appears frequently in arguments for restricting the use of e-cigs in public places. While new evidence may yet emerge to support restrictions, these reasons don’t convince

Churchgoing is good for you (even if you don’t believe in God)

Few people, don’t you find, are as irritating as those who define themselves as Spiritual But Not Religious? There was a riveting  piece in the Sunday Times ‘Style’ magazine last week about them, featuring people who were both fabulously stylish and spiritual. Among the names checked was a shop called Celestine Eleven (‘when you buy a new dress, you’re buying into a beautiful piece of energy’) and a website called Numinous (motto: ‘material girl, mystical world’). So, you can be spiritual and design-conscious, as in Pamela Love’s pentagram ring, £1,500. What this Gwyneth Paltrow-style combination of spirituality and consumerism involves, apart from the absence of any kind of discernible doctrine,

Humans hunger for the sacred. Why can’t the new atheists understand that?

Does the world have a purpose? The new atheists regard the question as absurd. Purposes emerge in the course of evolution, they tell us; to suppose that they could exist before any organism can gain a reproductive advantage from possessing them is to unlearn the lesson of Darwin. With the theory of evolution firmly established, therefore, there is no room in the scientific worldview for an original purpose, and therefore no room for God. Today’s evangelical atheists go further, and tell us that history has shown religion to be so toxic that we should do our best to extinguish it. Such writers describe the loss of religion as a moral

Teacher training’s war on science

When I trained as a teacher, seven years ago, these are some of the things I was taught: it’s better for pupils to discover a fact than to be told it. Children learn best working on authentic, real-world projects. Schools and traditional subject boundaries are silos which stifle the natural creativity we all have within us. And this last fact especially: there is no point teaching a body of knowledge, because within a few years it will be outdated and useless. Don’t teach the what, teach the how. ‘Drill and kill’ and ‘chalk and talk’ will lead to passive and unhappy pupils. This, to a large degree, is still what

Rory Sutherland

The plan with three brains

This month Daniel Kahneman turned 80. Long revered among experts in the decision sciences, his work reached much wider public attention with the publication of the bestseller Thinking Fast and Slow.The central tenet of the book, what he calls a ‘useful fiction’, is that we obviously have more than one way of thinking. The ‘fast’ way — imagine answering ‘What is two plus two?’ — is unconscious, effortless, decisive and fast. The second — ‘What is 17 times 34?’ — is conscious, effortful, dithery and slow. There’s nothing new about mental dualism, of course. But what is useful about Kahneman’s simple model is that he names them neutrally ‘System One’

You’re not as special as you think

My preferred route from the Times’s offices in Wapping on to the main road takes me across a precinct then down a short flight of concrete steps to the pavement below. Across the top step (for reasons unclear to me) a yellow line has been painted behind the step’s edge, like those lines you’re supposed to stand behind on railway platforms. Crossing this, and turning right when I reach the pavement, takes me straight to the right-hand side of the steps. A rational pedestrian seeking to shorten his journey would choose such a route, but not with any precision: one could plot a range of courses down the steps, all

My mansion tax solution: hit rich foreigners. But no one else

I am surprised no more attention has been given to Martin Vander Weyer’s suggestion in The Spectator two weeks ago that a mansion tax should be levied on those buyers who pay no other UK tax. Why has it taken so long for anyone to raise this idea? Where tax paid against income should be set against tax paid on property? Let’s consider this question in psychological terms. Assume that you are eager to buy a particular house but someone else decides he wants to live there too. He is twice as rich as you are and so comfortably outbids you. Whatever the other person’s moral worth, you know two

A Slap in the Face, by William B. irvine – review

A friend of mine who works for the NHS has been told recently by a superior that his ‘attention to detail is bordering on the obsessive’. Aside from observing that an obsessive attention to detail might serve the health service well, this is an example of the kind of insult that Professor Irvine would ascribe either to low self-esteem or to narcissism (high self-esteem with no self-knowledge). The speaker wasn’t offering constructive criticism (my friend had been praised for his attention to detail only days before, by a perhaps less negligent superior) but rather emphasising her superiority, something she had no need to do, unless she felt it threatened. My

Don’t abolish The Knowledge!

Now that most taxi drivers use satnavs, should ‘the Knowledge’ be abolished? Shouldn’t we ditch the requirement that all London black cab drivers spend several years acquiring an insanely detailed knowledge of London before obtaining a badge? In cabbie folklore, the model for the Knowledge was first suggested by Prince Albert. True or not, there is something German about the notion that every tradesman should have a qualification. And the test is teutonically stringent: more than 70 per cent of applicants fail or drop out. It demands that the prospective driver memorise 25,000 streets and 20,000 landmarks within six miles of -Charing Cross. Now, useful as it once was, many people

Why politics needs more Darwinists – and fewer economists

An ardently left-wing friend of mine is travelling over from Thailand next week to look for a private school for his daughter. My email to him was short. It read ‘Charles Darwin 1, Karl Marx 0’. Nobody among the sharp-elbowed middle class ever allows his political convictions to override the pursuit of a good education for his children. They will pay or move house or, if those two approaches fail, rapidly reawaken a long-dormant interest in Catholicism. One reason for this inconsistency is explained in four words by the evolutionary theorist and sociobiologist E.O. Wilson, by common consent the world’s leading expert on ants. His simple observation on Marxism was