Is it wise for the Times to drop courtesy titles?

The Times is changing its style of describing people. ‘We will no longer be according people courtesy titles at the second mention on Times news pages,’ say the paper’s new rules. Thus Lord Adonis would become, on second mention, ‘Adonis’, and ‘The Archbishop of Canterbury, the Most Reverend Justin Welby’ would dwindle to ‘Welby’. Until now, the first would have remained ‘Lord Adonis’ throughout and the second would have been ‘Mr Welby’. In the old style, Severus Snape would have appeared thus at first mention, but become ‘Professor Snape’ at second. Now he has his professorship at first mention and afterwards becomes merely ‘Snape’. This brings the daily paper in