Why Wiltshire trumps the Cotswolds in the race for rural homes

Wiltshire’s property prices have been given a shot in the arm during the pandemic. It’s one of those desirable rural locations that has suddenly became even more popular as we have veered from daily commuting towards flexible working. Historic towns such as Salisbury, Marlborough and Warminster have been perennial favourites but are attracting buyers looking for more bedrooms (and larger gardens) for their buck, with the low-key villages of bucolic areas such as the Vale of Pewsey and Nadder Valley in demand. ‘Buyers who previously might have been looking in Oxfordshire and Hampshire are now looking at Wiltshire where prices are typically 25-30 per cent less,’ says Mark Lawson of