Tim Montgomerie is running an excellent series on what the Tories should do next. One of his ideas is to move Eric Pickles to party chairman in an attempt to make the Tory top team more socially balanced. Certainly since David Davis’ resignation the Tory top team has appeared too posh. The problem has only been exacerbated by all the photos of George Osborne in his Bullindon Club outfit and the descriptions of Osborne’s holiday habits. Pickles would help offset this impression.
The class card didn’t work for Labour in Crewe and Nantwich because they played it too crudely. It could be deployed far more effectively against the Tories by tying it to their actions. For instance, how many of the shadow cabinet will benefit from the decision to make the Tories proposed £1 million inheritance tax allowance transferable meaning that up to £2 million can be passed on before tax?
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