From John Banville’s TNR review of The Letters of Samuel Beckett, 1929-40:
Quite so! Readers are therefore invited to suggest advertising copy that could have been written by Mr Beckett…In London, Beckett considered a number of possible day jobs, toying with the notion of becoming an airline pilot or–wait for it–an advertising copy writer. (There is food for a dinner-party game, devising the jingles that Beckett might have thought up for washing powder or diapers.)
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