Rich students and media darlings

The problem with AC Grayling’s new super university is that stigma will attach to it similar to that which has attached itself to, say, the University of Central Neasden. In that it is possessed of pretensions which its graduate body will not be able to match. Its clients will be drawn from the ranks of affluent kids who are too thick to get into the top universities, and everybody will know it.

Also, I am not sure that I would want to study at a university which bases its allure on an academic staff who are famous more for their media appearances than any serious academic work. Richard Dawkins, for example, was a fine scientist until he started poking God in the side with a sharp stick, at which point he became a media darling. What will he lecture on? Genetics or PR?