Rory Sutherland Rory Sutherland

Don’t abolish The Knowledge!

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issue 20 July 2013

Now that most taxi drivers use satnavs, should ‘the Knowledge’ be abolished? Shouldn’t we ditch the requirement that all London black cab drivers spend several years acquiring an insanely detailed knowledge of London before obtaining a badge?

In cabbie folklore, the model for the Knowledge was first suggested by Prince Albert.

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