Toby Young Toby Young

Status Anxiety | 10 March 2012

Luring the posh parents

issue 10 March 2012

Last week, the West London Free School went out with offers to parents who’ve applied for places in September and it’s not an exaggeration to say my phone’s been ringing ever since.

The first category of callers are disappointed parents who haven’t been offered places. We had nine applications for every place this year, making us the most popular school in the borough, so there’s no shortage of angry mums.

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