As David Cameron prepares to make his case to European leaders over dinner this evening, the Out campaign is stepping up its preparations for the referendum.
Vote Leave will host 10 regional launches in the New Year and appoint campaign directors for each region. It’ll also hire staff to work at a constituency level. Combine this with a central campaign team that contains former senior aides to Theresa May, Michael Gove and Philip Hammond and you have the basis for a formidable operation. With the backing of senior business figures such as Crispin Odey and Luke Johnson, they also shouldn’t have any trouble raising money.
But the campaign itself is not as confident of the final result as some of the MPs backing it. They are sceptical of those polls that indicate that the campaign is currently neck and neck. Senior figures in the campaign believe that they are still well behind.
Their new, positive ad launched today (see above) is a sign of how they intend to combat those who say that Britain couldn’t get this trade deal or that agreement after leaving the EU. Out’s Achilles heel is that it can’t explain what life outside the EU would look like and this video makes clear that its response to those warning of the dangers of life outside will be to say they are talking Britain down.