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Welsh government declares war on meal deals

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It’s the issue vexing millions of voters. Forget war, pestilence, famine – it seems the real horror facing the good people of Wales is… meal deals. Yes, that’s right: those fiscally prudent prandial packages are the real scourge bedevilling the Land of My Fathers. For the Welsh government in its infinite wisdom is mulling a ban on multi-buy offers as part of its latest anti-obesity drive. Clearly the cost of living crisis that Labour keeps banging on about in England doesn’t apply across the border…

The bans being considered by the satraps in the Senedd include temporary price reductions, multi-buy offers, and meal deals, according to a consultation document seen by the BBC. There have been suggestions in the proposal that meal deals should be exempt from the ban, but the Welsh government said no specific plans have yet been made following the closure of a consultation with industry representatives. Such puritanical posturing has already sparked something of an uproar. ‘Without meal deals, I would be lost’ declared one punter when asked about the proposal.

A Welsh Government spokesperson told Mr S:

We are considering the next steps on price promotions and locations and no final position has been made following the pubic consultation. We are not proposing to ban meal deals themselves but to  consider whether there should be restrictions on high fat, salt and sugar products, that may be part of a meal deal.

Will the Cardiff cabal press on with such plans? Talk about getting into a pickle…

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Steerpike is The Spectator's gossip columnist, serving up the latest tittle tattle from Westminster and beyond. Email tips to steerpike@spectator.co.uk or message @MrSteerpike

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