James Ball

What is the metaverse, actually?

It’s the big question facing Big Tech over the coming decade

There is a concept in tech and innovation – branded by an expensive consultancy company, naturally – known as the Gartner Hype Cycle. Any innovation, be it NFTs (a means of owning ‘unique’ digital art), blockchains (the technology powering crypto-currencies like bitcoin), self-driving cars or wearable tech, will go through distinct (buzzword-heavy) stages before it is adopted by the mainstream.

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Written by
James Ball
James Ball is the Global Editor of the Bureau of Investigative Journalism, which last month launched a two-year project looking into Russian infiltration of the UK elite and in London’s role in enabling overseas corruption

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