
The Wiki Man | 26 July 2008
I am still waiting for an enterprising research company to publish honest readership figures for British news-papers. Not the boring stuff about what we read at the breakfast table or flourish at our desks, a decision driven by badge value. No, what I want to know is which papers people reach for in private when they find themselves on the loo with a full selection of news media to hand. You see I’m happy to bet that, in such circumstances, even Paul Johnson or A.S. Byatt reaches for the Sun or the News of the World first, and the Pope keeps a sneaky copy of Bild tucked behind the cistern.