‘These will lessen the side effects from the
pills you’re taking to reduce the side effects
from those pills I prescribed to ease the
side effects of...’
As a minister I lived by mantras: simple principles that summed up how I believed you got things done. Faced with a PowerPoint presentation as means of influencing policy, I’d sling it back in the box with the injunction ‘Think in ink’ – in other words, make a proper sustained argument on paper instead of
