In November last year, an internet video made by a 17-year-old American went viral. The video was less than a minute long and began with its creator, Feroza Aziz, looking directly into the camera and talking viewers through a makeup tutorial. ‘The first thing you need to do is grab your lash curler. Curl your lashes, obviously. Then you’re going to put them down and use your phone… to search up what’s happening in China, how they’re getting concentration camps, throwing innocent Muslims in there, separating families from each other, kidnapping them, murdering them, raping them, forcing them to eat pork, forcing them to drink, forcing them to convert.’
The words gush out not in fiery anger but in the slightly bored instructional tones of all makeup tutorials, while she continues to curl her lashes.