Charles Moore sums up this feeling with his typical eloquence in the Telegraph this morning: “But since then, Mr Brown has proved several things, all of them helpful to the Conservatives.
“But since then, Mr Brown has proved several things, all of them helpful to the Conservatives.
In the era of devolution, he has shown that a Scottish MP irritates the English majority. He has demonstrated that he cannot reason with, inspire, feel for or apologise to the British people. Where once he seemed to stand for reassuring economic competence, today you have only to look at him saying that "the fundamentals are sound" (a phrase used by politicians only when they are not) to be reminded of how much poorer you feel.
And now the great friend of the public service payroll can look forward to dealing with public-sector strikes.
Gordon Brown has become the least fresh face in British politics, so surely the Tories should try to keep him there until the election. Nor should they forget to encourage the "golden couple" - Ed Balls and page-boy Yvette, who is married to him - to keep appearing on television in his support. I find they have a galvanising effect on floating voters.” Brown desperately needs to change the story. But if Labour does badly on May the first, then expect this line to gather momentum.