A love letter to lonely hearts ads
Published in Britain for at least 330 years, lonely hearts ads are now a rare sight – driven to the brink of extinction by the rise of dating apps. This is a pity. ‘The personals’ were a voyeuristic delight. Even if you weren’t looking for love, you still read them. They could be tragic, comic, or both – like this one placed in an 1832 edition of the Dorset County Chronicle: ‘My wife has been dead 12 months ago, last Shroton Fair. I want a good steady woman for a wife. I do not want a second family. I want a woman to look after the pigs while I am
